Because the world is constantly changing, so must the hotel industry. Anticipating what guests want is an important part of staying successful. The latest trend in the hotel industry is contactless technology, which is becoming increasingly popular. Hoteliers and management teams can learn more about the numerous benefits of various technologies to better understand how they improve each guest’s experience.
There are numerous ways for a hotel to improve the guest experience: personalization of the guest journey will aid in guest retention and loyalty, while the use of modern technology can significantly increase guest satisfaction over time.
In this article, we will look at how contactless technology can improve competitiveness, personalization of service, and day-to-day business management.
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Check-In Experiences Are Less Stressful
The ideal check-in time is only a few minutes. Guests expect to walk to the front desk, get their room key, and unload their luggage quickly. When multiple people are checking in or the front desk has a limited staff, the process takes longer than anyone would like.
In the hotel industry, contactless technology emphasises the importance of digital check-in experiences. Guests can check in using their smartphones or computers via an online portal. They could do this on the fly if they arrived late, or while unloading their luggage in the parking lot. Fewer people will have to wait in line at the front desk, reducing stress for both guests and employees.
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Contactless Technology Makes Hotels More Competitive
Hotel properties that update their technology on a regular basis are more competitive than hotels that remain technologically stuck in the past. Because the modern world is digital, guests expect high-tech resources both at home and abroad.
According to a recent survey, 80% of hotel visitors wanted an app to do things like order room service and check-in. Because they invested in modernization, any property with contactless technology upgrades such as apps, software, and other programmes can book more guests.
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Room Service Becomes Easily Personalized
Guests with food allergies, sensitivities, or special dietary needs can personalise their orders using apps and virtual accounts. Kitchen employees can see exactly what someone wants or does not want in their order, as well as critical information such as which orders are going to which rooms. Nothing will be lost in communication as a result of shaky phone lines or illegible handwriting.
When staying at the same property or with the same chain, guests can also track what they ordered. One of the many advantages of high-tech room service software is the ease of ordering and lack of anxiety caused by placing room service orders over the phone.
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Lost Keys Aren’t a Problem Anymore
Key cards are easily misplaced or even fall into the wrong hands. These are two of the reasons why 73% of hotel guests prefer to use a digital key by downloading the hotel’s app or utilising digital access control solutions.
Contactless key technology can also fit inside a bracelet, allowing users to access their rooms more quickly and securely. Even if guests do not own smartphones, they can benefit from this technological advancement on their next visit.
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Digital Assistance Makes Visits Easier
Contactless technology allows guests to schedule room service orders for specific times, sign up for laundry after leaving their rooms, and make appointments at the hotel spa.
With digital reservations, even reserving a conference room while attending an off-site business meeting would be easier.
No matter why a guest chooses a particular property or needs to travel, technology makes travelling much easier for guests and staff members.
